Case Studies

Wedding Day Diamonds

Wedding Day Diamonds is one of the most unique jewelry stores in Minnesota, if not the entire Midwest. So when they decided that they needed an upgraded web site, they pulled out all of the stops to make sure that their web site was the “jewel” of the diamond engagement ring business in Minnesota. Enlisting the services of Future Now Inc., the developers of the Persuasive Marketing concepts now made famous by their two New York Times Best Sellers, “Call to Action” and “Waiting for your Cat to Bark”, Esultants and Wedding Day Diamonds created a web site that focuses on customer experience and content, giving their target audience all of the information relevant to buying a diamond engagement ring. Their web site is truly a look into the future of online marketing and has instantly catapulted them into a position of envy by all of their competitors.

Features Included
  • Blog-style web site designed to give the customer full control over their experience throughout the site.
  • Unique in-site navigation using anchor text to prompt visitors through the web site.
View the Site
www.wddco.com
 

Bear Hunting Publications

Bear Hunting Publications was looking to take their existing static web site, and turn it into a dynamic online resource for Bear Hunting enthusiasts to keep up to date on current news, read additional bear hunting articles not included in the magazine, submit photos for their online hunting gallery, preview the latest issue and purchase bear hunting related products. Esultants worked closely with Bear Hunting Publications to create an attractive web site with a plethora of dynamic features that allows Bear Hunting Publications to add and modify their content on a real-time basis, without the need for a fulltime web development staff. The end result is a web site with all the features and functionality that a media-based company requires, without the heavy maintenance cost typically associated with hiring a maintenance staff to keep the site current.

Features Included
  • On line subscription services for new, renewal or gift subscriptions.
  • “News Flashes” section that can be updated 24/7 through the web site.
  • “Go Hunting” map that lists current resources state by state.
  • “Photo Gallery” where readers can submit photos to be placed on the web site.
  • Fully functional “Online Store” that features real-time order processing.
  • Rotational banners for sponsored advertisers.
  • Additional services for subscribers and advertisers.
View the Site
www.bear-hunting.com
 

Northern Sun Intercollegiate Conference

The Northern Sun Intercollegiate Conference (NSIC) has long been a client of Esultants Web Services, utilizing our database management services to help them with the content of their web site. When the time came for the NSIC to put a new face on their web site, they contacted Esultants to help them make sure their web site was a success, both visually as well as in functionality. Their goal was to maintain the same functionality, add a few enhancements, and give the site a bold new look, a goal that thus far has been met based upon the feedback they have received.

Features Included
  • Interactive Calendar integration for scores, schedules and standings.
  • Integration of existing database for press releases, archived standings and results for multiple sports.
  • Custom designed login for coaches and officials to receive important and confidential files via the web site.
View the Site
www.northernsun.org
 

Hockey Recruitment

The owner of Hockey Recruitment came to us with an idea. To create a web site designed specifically to allow young hockey players to login to the web site, and create a profile for coaches, scouts and schools around the country to view. He wanted a web site that was state-of-the-art, exciting to visit, and graphically brilliant. Along with his web site, he requested that we create a logo, and some advertising materials. Esultants set to work creating a flash-based web site that integrated the dynamic components necessary to fulfill all of Hockey Recruitment’s needs. The end result became a full flash site, integrated with a MySQL database using ColdFusion programming language to build the user and administrative interfaces. The real-time processing feature allows Hockey Recruitment to run their entire business through the web site, allowing them to operate without a “Brick and Mortar” presence, which was a necessity due to the owner’s heavy travel schedule.

Features Included
  • Numerous flash icons to create movement and sound that add to the visitor’s experience.
  • “Player Zone” section where players can create an account and then add a profile to be viewed in real-time.
  • “Player Profiles” section that allows visitors to view player profiles by geographic region or position.
  • A secure login for coaches to view sensitive information, such as GPA’s, through the “Coaches Corner”.
  • Custom “Easter Egg” features buried within the web site design to give the site some additional flare.
  • Dual versions of the web site for visitors with older PC’s or limited Internet access speed.
View the Site
www.hockeyrecruitment.com
 

Nicros

Based upon concepts developed by their creative department, it was our mission to build a “new and improved” version of the existing site, including a more comprehensive online catalog, complete with ordering capabilities, a data-driven Gallery of projects Nicros has completed, custom FedEx shipping integration, for calculating shipping rates on any product within the catalog, and an extensive Training Center complete with podcasts and an article archive. Their ultimate goal was to create an online version of their mail order catalog, containing all of information and features their customers would need to place orders online.

Features Included
  • Fully data-driven E commerce
  • FedEx Shipping integration for accurate shipping estimates
  • Project Gallery that is data-driven and managed through an admin interface
  • Training Center with Podcasts and Article Archive
  • Multiple custom forms for sending questions, comments or requesting a catalog
View the Site
www.nicros.com
 

Mighty Fortress

As a leading local ministry, Mighty Fortress International Ministries wanted to continue its growth by developing a more comprehensive online presence. With the help of Esultants Web Services, MFI was able to create a new and unique design, while still maintaining some of the features and information their parish is accustomed to using on a regular basis.

Features Included
  • Online clips of Dr. Thomas R. Williams, pastor
  • Online ads for recent/upcoming events
  • Online “Prayer Request” form for parish members to request prayers for their family/loved ones.
View the Site
www.mightyfortress.net